by David Carleton | Mar 3, 2011 | Google Adwords, Local Business Marketing, marketing consultant san diego, San Diego Local Business Marketing Consultant, San Diego Marketing Consultant, small business marketing
As I’m sure you’ve already discovered, it now takes more than your typical Sunday ad, radio spot and Google adwords campaign to get the sales you used to. The problem? Fewer buyers and intense competition from everywhere to get them. Over the years, you’ve invested...
by David Carleton | Mar 1, 2011 | Internet Marketing, Local Business Marketing, marketing consultant san diego, referral marketing, San Diego Local Business Marketing Consultant, San Diego Marketing Consultant, small business marketing, social media marketing, website traffic
I was speaking to a business owner last week who was obviously struggling. Leads generated from the usual places off, response to his advertising is almost non-existent and website traffic is down 75%. “Joe” asked me to put together a proposal for turning his...
by David Carleton | Feb 10, 2011 | marketing consultant san diego, website traffic
Are you a small business owner with a minimal marketing budget? If so, you may need to consider attempting a few tried and true guerrilla marketing strategies. What is guerrilla marketing? It’s the use of your imagination and personal energy to construct...
by David Carleton | Feb 3, 2011 | marketing consultant san diego, seo
You have a website and everyone keeps telling you that you need to take the time to optimize your website for the search engines. They’re throwing around terms like SEO and SEM and everything seems like a confusing mess. In order to have a successful website, or...
by David Carleton | Feb 1, 2011 | marketing consultant san diego, social media marketing
When the internet was first developing, most of the information you could find about a product or business was published by the product creator on a business website. Consumers would search for information, find product details or specifications, and use that...