Marketing Consultant San Diego – What is FourSquare and How Can it Help My Business?

Foursquare is part of the next generation of mobile applications. Described by the company that created it as “a friend-finder, a social city-guide, and a game that encourages users to explore their neighborhoods and rewards them for doing so,” Foursquare is an...

5 Reasons to Utilize Business Networking Websites

Business networking sites like LinkedIn and Plaxo are sprouting up like so many weeds all over the Internet.  If you have held out joining these networks, thinking their popularity would blow over, I’ve got some bad news for you:  they aren’t going away.  It’s time to...

Marketing Consultant San Diego – Referral Marketing – The Fastest Way to Generate Sales Now!

As I’m sure you’ve already discovered, it now takes more than your typical Sunday ad, radio spot and Google adwords campaign to get the sales you used to.  The problem?  Fewer buyers and intense competition from everywhere to get them. Over the years, you’ve invested...

Marketing Consultant San Diego – Doing Nothing is NOT a Strategy! – Recession Survival Checklist

I was speaking to a business owner last week who was obviously struggling.  Leads generated from the usual places off, response to his advertising is almost non-existent and website traffic is down 75%.  “Joe” asked me to put together a proposal for turning his...