by David Carleton | Nov 30, 2015 | San Diego Local Business Marketing Consultant
Retargeting (also called retarget marketing) is a simple but effective way to go after people who have already browsed your site or shown a certain level of interest, but left without buying. They might have placed items in their shopping cart and gotten distracted,...
by David Carleton | Nov 23, 2015 | San Diego Local Business Marketing Consultant
Google Trends is an online service that is based on searches performed in the Google search engine; in other words, it is excellent for keyword research and brainstorming possibilities that will take your online presence to the next level. It will show you how popular...
by David Carleton | Nov 16, 2015 | San Diego Local Business Marketing Consultant
Social media marketing has been building a head of steam for the past decade. Today, social media platforms are an undeniable outlet for any company, organization or individual that wants to reach the masses, no matter how big or small they are. The fact of the matter...
by David Carleton | Nov 9, 2015 | San Diego Local Business Marketing Consultant
Google+ (called “Google Plus”) is Google’s social networking site. It is currently the 2nd largest social networking site (Facebook is #1), which makes it an essential component for online marketing. With hundreds of millions of user accounts, Google+ is growing quite...
by David Carleton | Nov 3, 2015 | San Diego Local Business Marketing Consultant
A few years ago, Search Engine Optimization (SEO) could be neatly defined by just about anyone in the industry. The optimization process could be broken up into “on page SEO” and “off page SEO,” with most of the industry focusing on “on page” while passing the “off...