You might think that social media is only for kids, but any research reveals that social media sites like Facebook and Twitter are constantly in the top 10 visited websites. Finding a way to use these sites to build your business will give you a clear advantage over competitors. Still not sure? Here are five reasons you will be glad you’re using social media for your business:
1) Time
Social media takes place almost instantly. Never before has it been so easy to talk to a client, or to reach out to customers. They don’t have to get in a car to visit you. You don’t need to make time for a meeting. You can just talk in real time.
2) Cost
Social media is free! It costs nothing at all to sign up to a few social media sites, but the benefit doesn’t stop there. Social marketing is free market research. It is free to communicate directly with clients and find out what they like about your product or service (and what they don’t). And if you find it’s not working for you, you haven’t spent any money.
3) Attention
The sheer numbers of people on social media sites should excite your inner entrepreneur. You have the potential to reach millions of people. If you provide relevant information that customers can use, they will pass it on to their friends and contacts without having to find your business card or remember your number.
4) Relationship building
Business isn’t always about the hard sell. Sometimes it’s about building trust and loyalty, and a great way to do that is to show consistent value. Social media makes that easy. From coupons to giveaways to quick tips, you can reach out to clients and customers as more than someone who wants them to buy.
5) Global competitive edge
The internet is always on, and it’s on all over the world. Entry into social media means more possibilities not just locally, but everywhere. Not only can social media marketing lead you to new clients, it can lead you to new contacts and partners that you wouldn’t have access to before.
Don’t leave prospective customers for competitors to grab, get started with a social media campaign today. If you’re still not sure how you can enter this lucrative arena Click Here
David Carleton is a San Diego Local Business Marketing Consultant who specializes in showing small business owners how to spend less and get more from their marketing and advertising using low cost strategies in local business marketing, lead generation and conversion, Internet marketing and social media. To download a copy of the free report, “7 Steps to Website Success”, go to http://LocalBusinessMarketingSuccess.com
Did you like this post? If so, click the Facebook “like” or Google “+1” button below and share it with your friends!
