by David Carleton | Jul 14, 2014 | San Diego Local Business Marketing Consultant
Online reviews of your business can be a blessing or a curse. It kind of depends on what they say about you. Review sites are websites where your customers can review your business. They might talk about your service, your products, the experience of visiting...
by David Carleton | Jul 7, 2014 | San Diego Local Business Marketing Consultant
Local Internet marketing has grown by leaps and bounds. Today the technology allows you to hyper focus on your local area, and one of the best ways to do that is via Facebook Timeline Marketing. Creating a business page on Facebook is your opportunity to increase your...
by David Carleton | Jun 23, 2014 | San Diego Local Business Marketing Consultant
Hosting a live event, such as a webinar, is another way to generate leads for your online business. Interested attendees will register to attend and in return their email is added to a new prospect list. Webinars are online presentations made to a virtual audience...
by David Carleton | Jun 16, 2014 | San Diego Local Business Marketing Consultant
An autoresponder is a software that enables you to automatically send emails to people. The number of people does not matter. An autoresponder can send messages to thousands of people and is a very powerful marketing tool. There are basically two types of...
by David Carleton | Jun 9, 2014 | San Diego Local Business Marketing Consultant
If you’re wondering, ‘What are those little electronic thingies people are always swishing their fingers on?’ please don’t be offended when I tell you that you’re a little behind the times. You’re also behind the times if your...
by David Carleton | Jun 2, 2014 | San Diego Local Business Marketing Consultant
Building a strong online presence isn’t something that is achieved overnight, and it isn’t something that can be achieved through owning a website alone. An effective online presence for any small business requires an ongoing cycle of planning, implementation,...
by David Carleton | May 28, 2014 | Local Business Marketing Strategy
How would you like to know how many people visit your website each month, what pages they look at, what city they are from and if they found you from Google, Facebook or from one of your vendor “find a dealer” pages? Do you think knowing this type of information would...
by David Carleton | May 19, 2014 | San Diego Local Business Marketing Consultant, website traffic
When you first launch a new site, it’s normal to have great expectations for it to become an authority in its niche right out of the gate. And someday, that may happen for you. But initially, you’ll have to roll up your sleeves and put a little work into your strategy...
by David Carleton | Oct 15, 2013 | Local Business Marketing Strategy, San Diego Local Business Marketing Consultant
What is Google Local Carousel and other recent changes at Google. Google Local Carousel In June, Google launched Carousel for local results. For those of you who have watched the migration from Maps to Places to Plus, this seems to be the latest iteration. In...
by David Carleton | May 13, 2013 | San Diego Local Business Marketing Consultant
Blog writing is a strong local business marketing strategy that is often overlooked by many business owners who need a stronger connection with local consumers. This could be due to the fact that they think it won’t add any value to their business, but...