Local Business Marketing Strategy – Navigating the Lucrative World of eCommerce and Online Ordering
Chances are, you’ve likely participated in electronic commerce over the past five years, even if you didn’t know it. For certain, at least someone you know has. Electronic commerce – or eCommerce or eTail or eBusiness, etc.) is simply online ordering from...Local Business Marketing Strategy – Share Your Expertise with Google Hangouts
Google Hangouts is a video chat platform that was released in 2013. Before the launch of Hangouts, Google had promoted many similar, but technologically distinct messaging services and platforms across its many products; most of which are now discontinued with the...Local Business Marketing Strategy – What Small Business Owners Can Learn From Ronald McDonald
No matter what you sell, how high the retail price, what time of year or how bad the economy is, people are still buying almost everything – Houses, Cars, Boats, Insurance, Interior Design, etc. Are they buying as many as last year? Maybe not. Are they buying...Local Business Marketing Strategy – Is Web Design Really That Important For Your Site?
What would you do if you walked into a store and smelled something horrible, saw flashing strobe lights, was literally mobbed by overbearing, commission-seeking salesmen and then couldn’t find anything you were looking for? Probably get the heck out of there as...Local Business Marketing Strategy – Using Google AdWords to Capture Leads
Google AdWords is an advertising platform that positions ad copy at the top, bottom, or next to, the organic search results for a given search engine query. The placement and choice of the ads is dependent in part on a proprietary calculation of the relevance of the...Local Business Marketing Strategy – What Is Google Webmaster Tools?
Google Webmaster Tools is a free service offered by Google for website owners. Website owners can add their sites to this platform to get regular updates on important information such as indexing status, search queries, and search appearance. There are also tips...Local Business Marketing Strategy – Do You Really Need to Manage Your Online Reputation?
Have you ever gone to Yelp before visiting a restaurant in your area? Read a review on TripAdvisor before making vacation plans? How about checked out a mechanic on Google to read their reviews? Read Amazon’s customer reviews before buying a product? Unless you...Local Business Marketing Strategy – Why Google AdSense May Not be Ideal for Local Business Websites
Google AdSense is an advertising platform that enables content publishers to display text, video, image, or interactive media ads on their websites or other content hubs (such as blogs and YouTube). These ads are automatically targeted to the site’s audience and...Local Business Marketing Strategy – Are You Running Your Mobile Website Marketing Correctly?
The mobile revolution might have come in with a whisper instead of the anticipated bang, but one thing is for sure, there is no denying its presence. For any entity looking to stay competitive in today’s market, having a mobile website is a necessary local...Get Your Free Report
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