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Local Business Marketing Strategy – How to Write Effective Text Ads for AdWords

Local Business Marketing Strategy – How to Write Effective Text Ads for AdWords

by David Carleton | Aug 14, 2017 | San Diego Local Business Marketing Consultant

One of the most critical pieces of the puzzle when it comes to a successful AdWords campaign is your ad copy. Writing a killer ad won’t just increase your chances of showing up on the top listings; it will also drive in a lot more traffic. So how do you write...
Local Business Marketing Strategy – 7 LinkedIn Profile Mistakes to Avoid

Local Business Marketing Strategy – 7 LinkedIn Profile Mistakes to Avoid

by David Carleton | Aug 7, 2017 | San Diego Local Business Marketing Consultant

With LinkedIn rising quickly to become one of the largest professional marketplaces in internet history, it is more important than ever to make sure that your presence on it lets you stand out in a positive, professional way. You never know who is going to stumble...
Local Business Marketing Strategy – How Online Videos can Help Achieve Customer Loyalty

Local Business Marketing Strategy – How Online Videos can Help Achieve Customer Loyalty

by David Carleton | Jul 31, 2017 | San Diego Local Business Marketing Consultant

Video marketing is widely known for its excellent customer attraction benefits. In fact, short, helpful and promotional videos are becoming the preferred way consumers choose to consume online content. So obviously, it’s great for attracting new customers. However,...
Local Business Marketing Strategy – Google Local Listings 3-Pack will now Include Paid Ads

Local Business Marketing Strategy – Google Local Listings 3-Pack will now Include Paid Ads

by David Carleton | Jul 24, 2017 | San Diego Local Business Marketing Consultant

It wasn’t that long ago Google decided to ditch its popular local 7-pack in favor of a smaller 3-pack. However, things are set to change once again as the search engine giant ditches one organic local listing and replaces it with a paid ad. The result? Well, now it’s...
Local Business Marketing Strategy – Avoid Losing Customers Due to NAP Inconsistencies

Local Business Marketing Strategy – Avoid Losing Customers Due to NAP Inconsistencies

by David Carleton | Jul 17, 2017 | San Diego Local Business Marketing Consultant

In an age where social media is more relevant than local newspapers and local listings are more relevant than the physical Yellow Pages, it has become increasingly important to maintain a consistent business profile online. NAP stands for the “name,” “address,” and...

Local Business Marketing Strategy – 5 Tips for Creating the Perfect LinkedIn Company Page

by David Carleton | Jul 10, 2017 | San Diego Local Business Marketing Consultant

Your LinkedIn Company Page is one of the most important elements of your presence on this social media web service. In order to maximize the benefits of using LinkedIn, it is necessary to have an eye-catching company page that represents you and your business in a...
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Local Business Marketing Consultant San Diego Specializing in Lead Generation, Website Design, Video Marketing, Social Media, Blogging, SEO, Search Engine Optimization, AdWords, Facebook Advertising, Local Business, Google My Business and More

Local Business Marketing Success | 1150 Garden View Road, #235707, Encinitas, CA 92023 | 858-442-3131