by David Carleton | Aug 15, 2011 | San Diego Local Business Marketing Consultant
By Dr. Michael R. Mantell Back in 1988, I wrote a book, Don’t Sweat the Small Stuff: P.S. It’s All Small Stuff. What I didn’t realize then was that—while I was right for creating a calm, peaceful, healthy life—NOT sweating the small stuff was wrong for creating a...
by David Carleton | Aug 9, 2011 | San Diego Local Business Marketing Consultant, Search Engine Marketing
Search Engine Optimization is generally comprised of two distinctly different activities… optimizing the website itself, referred to as “on page” optimization, and increasing the authority of the website in the eyes of the search engines, referred to as...
by David Carleton | Jul 14, 2011 | San Diego Local Business Marketing Consultant
Keywords are vital to your online success. Your goal is to organically (naturally) rank high in Google in and other search engines, so you need to implement certain SEO (search engine optimization) strategies and keywords will play an important role in those. When you...
by David Carleton | Jun 7, 2011 | San Diego Local Business Marketing Consultant, seo, website traffic
Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data. Most web hosting companies will provide you with basic web traffic...
by David Carleton | May 25, 2011 | Local Business Marketing, San Diego Local Business Marketing Consultant
No matter what you sell, how high the retail price, what time of year or how bad the economy is, people are still buying big-ticket items – houses, cars, Boats, ATVs, hot tubs and more. Are they buying as many as last year? Maybe not. Are they buying less...
by David Carleton | May 7, 2011 | marketing consultant san diego, San Diego Local Business Marketing Consultant, San Diego Marketing Consultant, website statistics
Great introduction video on understanding Google Analytics