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Digital Marketing in a Post Covid-19 World – 7 Things that Your Customers Expect Now

Digital Marketing in a Post Covid-19 World – 7 Things that Your Customers Expect Now

by David Carleton | Oct 22, 2020 | covid-19

Even though the Covid-19 virus still lives among us and may be here for a while, the economy has begun to slowly open up and people are venturing out of their homes. And although there may be setbacks, closings, and re-openings, eventually this will pass, and life...
Are You Ready for Retail Selling 2.0?  What’s Your Plan?

Are You Ready for Retail Selling 2.0? What’s Your Plan?

by David Carleton | May 1, 2020 | covid-19

Things aren’t about to change they already have so you better be ready! No one knows for sure how long it will take for people and the economy to recover from this worldwide event, but one thing is certain, consumer buying habits will be different. First it was 9/11...
Everything You Need to Create a YouTube Channel That’s Ready to Grow

Everything You Need to Create a YouTube Channel That’s Ready to Grow

by David Carleton | Mar 11, 2019 | video marketing

Despite being over a decade old, YouTube still acts as a ripe garden bed for audience growth. Brands looking to interact with audiences in current, relevant ways will find that video marketing content is one of the most effective methods they have at their disposal....
Starved for Content Ideas? Here’s How Original Research Can Keep You Blogging for Months

Starved for Content Ideas? Here’s How Original Research Can Keep You Blogging for Months

by David Carleton | Mar 4, 2019 | content marketing

Wondering how you’re going to keep your content calendar full for the rest of the year? Thousands of business owners struggle when it comes to coming up with content ideas, and a simple strategy can help them: conduct a study or survey. Original research provides tons...
5 Essential Marketing Strategies You Should Already Be Using

5 Essential Marketing Strategies You Should Already Be Using

by David Carleton | Feb 18, 2019 | Internet Marketing

These days, it seems like everyone’s talking about FOMO – the fear of missing out. They use it to talk about life experiences and events, including everything from trying new foods to traveling to new places. Well, that fear of missing out applies to marketing, too....
Does Your SEO Speak to Voice Search Users?

Does Your SEO Speak to Voice Search Users?

by David Carleton | Feb 11, 2019 | San Diego Local Business Marketing Consultant

Hello! Is this thing on? We just wanted to make sure you heard us loud and clear when we said: “Voice search is the most significant development to hit SEO since Google debuted.” That may sound like a hot take, but statistics describing the growing usage of voice...
How to Find a Content Writer Who Can Turn Your Blog Into Gold

How to Find a Content Writer Who Can Turn Your Blog Into Gold

by David Carleton | Feb 4, 2019 | San Diego Local Business Marketing Consultant

Writing’s really hard. Even people who do it for a living admit that. Not only do you have to know how to string together sentences that keep people’s attention, but you have to make some sort of blasted “point” out of the whole thing. It’s maddening! All silliness...
After the Reddit Redesign, Should Your Business Give the Social Channel a Look?

After the Reddit Redesign, Should Your Business Give the Social Channel a Look?

by David Carleton | Jan 28, 2019 | San Diego Local Business Marketing Consultant

Many business owners overlook Reddit as a social media marketing channel, but recent changes to the platform should have them all reconsidering. A complete overhaul has modernized the look and feel of Reddit’s various niche-focused forums. As a result, community...

Let Your Customers Do the Talking: How to Use Reviews in Your Content Marketing

by David Carleton | Jan 21, 2019 | San Diego Local Business Marketing Consultant

Your business can add credibility and complexity to its content when you regularly incorporate the positive feedback your customers leave. This practice has an added bonus of rewarding customers for their praise, strengthening your relationship with them and...
Understanding Google Ranking Factors in 2019

Understanding Google Ranking Factors in 2019

by David Carleton | Jan 14, 2019 | San Diego Local Business Marketing Consultant

Google is responsible for billions of internet searches each day, as well as over 85 percent of the search engine market share, so the ultimate goal of a marketer is to find their brand high in the ranking. Without knowing the factors that Google considers in the...
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Local Business Marketing Consultant San Diego Specializing in Lead Generation, Website Design, Video Marketing, Social Media, Blogging, SEO, Search Engine Optimization, AdWords, Facebook Advertising, Local Business, Google My Business and More

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