Local Business Marketing Consultant San Diego | 858-442-3131 | Internet Marketing San Diego

Google, the #1 search engine in the world, recently opened their Google Places service, which is a free business listing service similar to the Yellow Pages.

As valuable as marketing can be, it presents serious issues when it comes to reaching the intended consumer, because of the constraints posed by location.

Short Video of a few of Google’s New Strategies To Help Grow Your Local Business

  By Vikash Singal Google was working on “Simple Ads” a while in order to make the AdWords experience an easier one for the users but was quite not successful in coming up with a product that Google was satisfied with. The advertisement initially focused on location based advertisements and came up as tag based [...]

Local Business Marketing Strategy – Internet marketing strategy for your local small business – you need to optimize your website in a certain way so that it stands a good chance of ranking highly in the search engines. Each search engine is different and gives priority to different factors. It may be almost impossible to optimize our website keeping all the search engines in mind. Thankfully you don’t have to do so. If you focus on just the top 3-5 search engines, it should be sufficient for us to get thousands of free targeted visitors.

Local business marketing strategy – Website statistics or analytics are probably the most precise assessment of how your website is really performing. Thinking that your website is performing well just by looking at your traffic is the most common misconception any website owner can make.

Search engine marketing or SEO is a very effective local business marketing strategy. Many small business owners spend a lot of time on creating a “pretty” website but also need to be sure that their on-site or on-page content is optimzed properly for the visitors and the search engines.

A 60 second overview of Google Analytics for an e-commerce site

You hired a website expert, attended a bunch of strategy meetings, looked at charts, graphs, forecasts, colors photos etc., on how to make your website look great. And you know what it does! The color schemes, the text, the content, the photos – they all look great. You’ve even gotten compliments from friends, family and [...]